About Us

Andrea Williams

Writer, editor, coach, consultant, project manager, speaker, and your “success strategist.” Over time my experience and skills have morphed into a combination of business development & marketing activities I share with Roger and also explore with my small business coaching clients.

Don’t know why it is, but every picture taken of me has my hair on fire. Observations from friends and colleagues: “operating out of her highest chakra” or “thinks a lot.” I’ll take both as compliments, thank you.

My passion is helping people identify their strengths and engage their passion, so they can create success on their own terms. Working with small business people who seek simple and elegant systems & stress-free marketing can be a joy, once we achieve clarity about specific goals and outcomes. My coaching training informs how I collect information, and my project management background directs our collective efforts to reach the end product painlessly while having as much fun as possible. Your success is our success.

Roger and I have highly complementary skills, allowing us to take turns as lead or support. This works well both for us and our clients; a full range of skills and two creative minds to select best tools and to customize a marketing strategy that will best serve your unique situation.

Roger Goode

Growing up on Long Island, NY, my interest in art started early, when I would spend hours poring over my collection of comic books. I would study and draw my favorite characters every chance I had and dreamed of becoming one of the artists when I grew up. With my first exposure to formal training in my early twenties, I was encouraged to try my hand at oil painting and immediately fell in love with everything about it—the scent of paint and turpentine smells like home to me.

In 1984, I realized a long-time dream moving from New York to New Hampshire. Here I found new creative opportunities in magazine design. Starting out with virtually no experience, I became an early adopter (read: guinea pig) in desktop publishing, and in a span of five years I had graduated to Art Director of two magazines, simultaneously. In the years since, I’ve worked on other publications, with an ad agency, and in marketing. All in-between stints as a freelance Graphic Designer and Illustrator.

Living and working together out here in the woods now, feels like we’re closing in on something that really works. Fresh Start Creative is a good fit for Andrea and I to exercise the skills we’ve honed over the years, and provide quality service to our “day job” clients. And to support each other in pursuing our other interests. For me, that means outfitting a corner of my office where my easel and paints can live.